E9 Global + BIC
Monetizing Authentic Experiences, While Protecting BIC's Brand & Customers
E9 Global, a data-centric MarTech company, can empower BIC to verify, protect, and engage — transforming smartphone scans into an opportunity to authenticate products, connect with consumers, and gather actionable insights in real-time.
Critical Challenges Facing BIC
Rising Counterfeits & Look-Alike Products
Imitation lighters flood markets, especially online — putting BIC's safety leadership and brand reputation at significant risk.
Protecting Consumer Safety & Trust
Counterfeits fail to meet safety standards, but consumers associate these failures with the BIC brand, damaging hard-earned trust.
E-commerce & Marketplace Complexity
Online sellers and global marketplaces make enforcement increasingly difficult, creating new distribution risks and channels for fakes.
Inconsistent Global Regulations
Regional regulatory gaps allow unsafe products to enter markets undetected, creating consumer safety hazards worldwide.
The Need for Differentiation
Sustaining industry leadership requires innovative engagement tools and secure experiences that competitors can't easily replicate.
Limited Visibility into Threats
Counterfeit networks evolve rapidly — real-time intelligence is critical to stay ahead of sophisticated bad actors.
The Stakes Have Never Been Higher: Without immediate action, competitors will seize market share and erode brand trust that took decades to build.
Solution #1: EncryptorSeal™
EncryptorSeal™ embeds invisible graphics into packaging, verified instantly via smartphone — making counterfeiting virtually impossible.
An evolution of U.S. Government-trusted technology — proven for 45 years, battle-tested on billions of products worldwide.
Invisible to naked eye
Security features remain completely hidden until verified with proprietary scanning technology.
Encryption-grade security
Military-grade authentication that blocks counterfeits at the source with virtually unbreakable protection.
No artwork changes required
Integrates seamlessly with existing packaging designs without disrupting brand aesthetics.
Authenticity: Instantly Verified
EncryptorSeal™ integrates seamlessly into BIC's production using covert security features like UV varnishes, flexographic layers, or secure UPC labels — no equipment changes required.
Authentic Products
When supply chain stakeholders scan genuine BIC products, they receive instant verification with a green badge confirming authenticity, building confidence and trust.
Counterfeit Products
Counterfeits are flagged immediately with a red warning badge, protecting brand reputation and consumer safety.
Each flagged scan provides actionable intelligence on counterfeit hotspots for enforcement teams to target.
Solution #2: BEEEP™
Our Proprietary Brand Experience, Engagement, Encryption Platform
Scan It – BEEEP IT!
End users scan QR codes on packaging and branded touchpoints with any smartphone — no app required, creating a frictionless entry point.
Experience It
Dynamic, context-aware content that adapts instantly by time, location, and audience to deliver the most relevant experience.
Data Collection & AI Analytics
Initial scans collect non-PII event data (time, location, device, product). Personal data is optional and always client-owned.
Scale Smarter. Sell Faster.
Micro-targeted campaigns powered by BEEEP's analytics drive higher customer acquisition and retention rates.
BIC's Challenge & Impact
BIC's Challenge
As the global leader in lighters, BIC faces increasing pressure from counterfeits, marketplace complexity, inconsistent regulations, and evolving consumer expectations. Protecting brand trust and ensuring consumer safety has never been more critical.
The Impact
By combining next-generation authentication with digital engagement, BIC can:
  • Strengthen consumer trust and retailer confidence
  • Lead the industry in safety and transparency
  • Turn every QR code scan into a branded, data-driven experience
E9 Global's Solution
EncryptorSeal™
Unit-level, cryptographically secure authentication to instantly confirm product authenticity and protect consumers from dangerous counterfeits.
BEEEP™
A brand engagement platform that transforms every scan into an opportunity to verify, educate, and connect with consumers.
Actionable Insights
Real-time data on counterfeiting hotspots, scan activity, and channel risks to inform enforcement and marketing strategies.